I’m trying to keep timeless articles here, so there’s no links on new frameworks, DBs, etc., because they’re getting old the moment they’re posted.

Bookmarks

The 30/30 principle Eric Karjaluoto on side projects. “I’m employing The 30/30 Principle because I don’t believe in lucky breaks. I believe in work, consistency, and reasonable expectations. I’m not building the next Instagram, nor am I aspiring for our agency to be the next Ogilvy. I just want to build things.” read... The Greatest Misconception in Content Marketing Rand Fishkin on content marketing. “What really does happen is that people come many, many times. They essentially grow this memory about your brand, about what you do, and they build up kind of what I'd call a positive bank account with you. But that bank account, there are not coins and money in there. There are experiences and touches with your brand. Those content touches, and those social media touches, and those touches that come through performing a search and seeing you listed there, those build up the capital in the account. Once you reach a certain level of memory and positive association about the brand that you've experienced all these things through, when you have the need for the product or the service or whatever it is they're offering, then you might remember to sign up with them.” read... The Habits of Successful People: They Start Before They Feel Ready James Clear on the most important habit of successful people. “It doesn’t matter if you’re trying to start a business, lose weight, write a book, or achieve any number of goals… who you are, what you have, and what you know right now is good enough to get going.” read... The joy of quiet Pico Iyer’s article on information overload. “Distraction is the only thing that consoles us for our miseries, and yet it is itself the greatest of our miseries.” read... The trap Eric Karjaluoto on freedom. “Yesterday, I received “that” call. I get a similar one every six months, or so. This call was from a high-level creative person working in a very large agency (you know the name—it’s one of the old, big ones). He was sick of it: the petty office politics, the inefficiencies of working in a company of hundreds, and the toiling over campaigns for consumer products that amounted to little of anything. He dreaded that for all the aspirations he started with, the design he produced was largely meaningless.” read... The value of beauty Jacob Bijani on perfection. “When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through. — Steve Jobs” read... The “Boring Software” manifesto read... UI anti pattern: website loading bars Thierry Rietsch on JavaScript loading bars. “Website loading bars appear on more and more websites of all kind — unfortunately. The usage of this pattern is a really bad idea as it duplicates existing functionality combined with cognitive distraction.” read... Usability checklist A handy checklist with common usability rules. read... Web Content Accessibility Guidelines for People Who Haven’t Read Them “Let’s rip off that legalese and ambiguous terminology like wrapping paper, and see—in a single article—what gifts the Web Content Accessibility Guidelines 2.0 editors have bestowed upon us.” read...